I’m Emm, a creative, community-driven content strategist with a passion for inclusive storytelling and authentic brand building.

With over 10 years’ experience in outdoor industry marketing, I specialise in digital storytelling, campaign development, and creative strategy, all with a focus on purpose-led work. Whether I’m growing social platforms, producing short-form content, or leading grassroots collectives, I bring a multi-skilled mindset, sharp insight, and a clear point of view.

At the heart of everything I do is a belief that content should be bold, data-informed, and deeply human. I care about building trust, telling honest stories, and helping brands and communities grow in ways that feel real, not performative.

Currently based in Bristol (originally Yorkshire, if the tone didn’t give it away), I collaborate with creatives, organisations, and change-makers across the UK and beyond who are doing good things, and doing them differently.